Conservation International’s new campaign, Nature Is Speaking, has released various short films from the perspective of different elements of nature voiced by an actor or actress: Harrison Ford is the Ocean, Lupita Nyong’o is a Flower, Edward Norton is the Soil. The organization’s “humanifesto” reads,
Nature doesn’t need people. People need nature.
Human beings are part of nature.
Nature is not dependent on human beings to exist.
Human beings, on the other hand, are totally
dependent on nature to exist.
The growing number of people on the planet
and how we live here is going to determine the future of nature.
And the future of us.
Nature will go on, no matter what.
It will evolve
The question is, will it be with us or without us?
If nature could talk, it would probably say it doesn’t much matter either way.
We must understand there are aspects of how our planet evolves
that are totally out of our control.
But there are things that we can manage,
control and do responsibly that will allow us
and the planet to evolve together.
We are Conservation International and we need
your help. Our movement is dedicated to managing
those things we can control. Better.
Country by country.
Business by business.
Human by human.
We are not about us vs. them.
It doesn’t matter if you’re an American,
or a Papua New Guinean.
You don’t even have to be particularly fond of the ocean
or have a soft spot for elephants.
This is simply about all of us coming together
to do what needs to be done.
Because if we don’t, nature will continue to evolve. Without us.
Here’s to the future. With humans.
Conservation International and Hewlett-Packard have organized a “million dollar hashtag,” an arrangement where HP will give CI $1 for every time the hashtag #NatureIsSpeaking is used on social media platforms, up to $1,000,000. Conservation International also invites you to take a pledge to listen to nature here. CI’s short films might come across as having a negative tone, chastising humans for our disregard for nature’s wellbeing and pretensions to being the world’s only important organisms and community of life. And I think CI’s attitude in the films — conveyed by the powerfully heart-felt lines that the great actors deliver in the voice of their “characters” — is the right one to take. Because for quite some time now nature has been speaking, and so far, too few of us have really been listening.