The principles of Bhutan’s gross national happiness system are spelled out for pupils at a secondary school in Paro, a largely agricultural region.  Photograph: Jean-Baptiste Lope

Bhutan pioneered the challenge to standard measures of development and progress.  Hearing this for the first time, it is reasonable to smile, wistfully. It sounds like it is not meant to be taken seriously. Speak to any Bhuttanese and you will sense otherwise. The Guardian shows it continues the challenge whenever it can:

For the past three decades, this belief that wellbeing should take preference over material growth has remained a global oddity. Now, in a world beset by collapsing financial systems, gross inequity and wide-scale environmental destruction, this tiny Buddhist state’s approach is attracting a lot of interest.

As world leaders prepare to meet in Doha on Monday for the second week of the UN climate change conference, Bhutan’s stark warning that the rest of the world is on an environmental and economical suicide path is starting to gain traction. Last year the UN adopted Bhutan’s call for a holistic approach to development, a move endorsed by 68 countries. A UN panel is now considering ways that Bhutan’s GNH model can be replicated across the globe.

As representatives in Doha struggle to find ways of reaching a consensus on global emissions, Bhutan is also being held up as an example of a developing country that has put environmental conservation and sustainability at the heart of its political agenda. In the last 20 years Bhutan has doubled life expectancy, enrolled almost 100% of its children in primary school and overhauled its infrastructure.

At the same time, placing the natural world at the heart of public policy has led to environmental protection being enshrined in the constitution. The country has pledged to remain carbon neutral and to ensure that at least 60% of its landmass will remain under forest cover in perpetuity. It has banned export logging and has even instigated a monthly pedestrian day that bans all private vehicles from its roads.

“It’s easy to mine the land and fish the seas and get rich,” says Thakur Singh Powdyel, Bhutan’s minister of education, who has become one of the most eloquent spokespeople for GNH. “Yet we believe you cannot have a prosperous nation in the long run that does not conserve its natural environment or take care of the wellbeing of its people, which is being borne out by what is happening to the outside world.”

Read the whole story here.