If you enjoyed Nicole’s post, you will definitely want to watch this. We had the opportunity to exchange emails with Willie and can affirm what you will see at 1:11 (one minute and eleven seconds) into this TED talk: being an activist for a cause you care about can be frustrating and challenging enough that applause is not a motivator. He is already recognized by enough famous organizations that our two cents will seem a pittance, but we consider him a hero of entrepreneurial conservation, so must say: thank you Willie!
If you feel the same way after watching this video, say so by visiting this website and then this one. Especially this latter link should give you some ideas about how to get involved and make a difference.