Leveraging Irrationality


Dan Ariely explains in a series of captivating short videos how frequently irrational tendencies can lead to optimal outcomes.  The Edison-Tesla example in the video above is about the tendency called “not invented here syndrome,” and the key point as he summarizes at the end is a familiar one: understood, this irrational tendency can be very useful.

We have enough examples in our practice to which I can already see potential application.  I can also see a similarity, if I squint, in the post yesterday about my Thevara conversation. It is an example of the counter-intuitive sometimes prevailing for the better: we really do need to fill a position; there is a significant skilled-labor shortage in Kerala; she has the outward appearance of being qualified; it is disappointing that she will not even consider applying; yet, it is inspiring.

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